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Character Counts First, Last And Always

Who amongst us doesn’t fall short on the scales of personal makeup, that which shapes us on the inside? Those intangibles judged on an individual’s character-scorecard?

Continue ReadingThis entry was posted in Character, Were It Within My Power on July 27, 2021 by LSomerbyCooke.
Conduct Qoute

Why Design Matters

You should see this guy work. It’s inspiring. I’m incredibly jealous of his talent. While I articulate and “connect” with words, he enduringly and quickly bonds with the mind’s eye and

Continue ReadingThis entry was posted in Business, The Written Word on July 27, 2021 by LSomerbyCooke.
Why Design Matters

Inventing Words To Make Your Point And Product

If you’ve spent any time visiting here, you know that I love words. Even made-up words. Truth be told, I wholeheartedly embrace the contrived word, the concocted declaration, the made-up phrase

Continue ReadingThis entry was posted in Business, The Written Word on June 18, 2021 by LSomerbyCooke.
Your Ideas Matter

You’re On Bobby Flay!

I can see it as clearly as a hot, steamy bowl of consommé. Throwdown. Me versus culinary artist, gourmet chef, restauranteur Robert William “Bobby” Flay

Continue ReadingThis entry was posted in Were It Within My Power on May 28, 2021 by LSomerbyCooke.
Beat Bobby Flay

Get on the Same Page with PR Firms and Creatives

A former work associate of mine called recently and told me about a PR firm that offered to do his business’ advertising creative. It turned out to be ineffective work because

Continue ReadingThis entry was posted in Business on May 25, 2021 by LSomerbyCooke.
Creative

Ranking Your Ideal POTUS

How can America attract good leaders to vie for the most important job in the world? A provocative question, indeed. I can very nearly see you cringe, your left pinky reflexively on the verge of hovering over the Escape key. You’re thinking that

Continue ReadingThis entry was posted in Character, Were It Within My Power on May 7, 2021 by LSomerbyCooke.
Mount Rushmore

Underrated Stuff

From my front porch, evidence that spring has sprung is found in every site-line. Flowers budding and daffodils leading the color parade with the first real splash of color. Chipmunks scurrying across the lawn and

Continue ReadingThis entry was posted in Listicles & Rankings, Way of Life on May 7, 2021 by LSomerbyCooke.
Waterfalls

In Praise of AM Radio

I love AM radio. Always have. Always will. As far back as I can remember, AM radio played a special part in my life. For most of the mid-to-late 1960s, I received a late-night

Continue ReadingThis entry was posted in Neck of the Woods, The Written Word, Way of Life on April 19, 2021 by LSomerbyCooke.
In Praise of AM Radio

The Importance of Branding

For those of you who don’t yet quite understand the whole concept of branding, as good a place as any to start is with how the American Marketing Association defines the word

Continue ReadingThis entry was posted in Business, Character, The Written Word, Were It Within My Power on April 19, 2021 by LSomerbyCooke.
Google

Volunteers Rock!

In no particular order of priority because each is as treasured as the next, my take on the most invaluable and therefore most important groups of people to society are

Continue ReadingThis entry was posted in Were It Within My Power on April 6, 2021 by LSomerbyCooke.
Volunteer

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