Business

Brashness Over Balance: How Today’s Media Rewards the Loudest Voices

Whether you’re scrolling through your favorite social feed, flipping on a sports talk show, or dipping into the world of podcasts, it’s hard to ignore: brashness and audacity have become the currency of attention.

Continue ReadingThis entry was posted in Business, Character, Way of Life, Were It Within My Power on September 20, 2025 by LSomerbyCooke.

Loving Me Some Country Stores

An old-timey general store has a character and authenticity that no Walmart or Dollar General could ever hope to replicate, along with shelves and bins that hold everything on your shopping list, plus some things you didn’t even know you needed.

Continue ReadingThis entry was posted in Business, Neck of the Woods, Way of Life on June 10, 2025 by LSomerbyCooke.
Mast General Store In Valle Crucis North Carolina

Green Is The New Black: Earth Day’s Chic Economic Revolution

As Earth spins on its axis, another April 22 dawns, and with it, Earth Day 2024. A day when we celebrate our planet and the innovative strides we’re taking to ensure its wardrobe is as green as the spring foliage. My thoughts …

Continue ReadingThis entry was posted in Business, Neck of the Woods, Way of Life, Were It Within My Power on April 20, 2024 by LSomerbyCooke.
Earth Day Needlepoint

Lessons Learned From a Novice Blogger

Starting a blog can seem overwhelming and intimidating. It doesn’t have to be. Check out these lessons learned from a novice blogger.

Continue ReadingThis entry was posted in Business, The Written Word on November 21, 2022 by LSomerbyCooke.
Content marketing concept with person using a laptop computer

The Power of Words

Whether you’re scrolling through your favorite social feed, flipping on a sports talk show, or dipping into the world of podcasts, it’s hard to ignore: brashness and audacity have become the currency of attention.

Continue ReadingThis entry was posted in Business, Character, Way of Life, Were It Within My Power on August 25, 2022 by LSomerbyCooke.
Single Word, Authority, Persuasion, Communication, Text

Appreciating Appreciation

Appreciation has tremendous power. Being told you’re appreciated is one of the simplest and most uplifting things you can hear.

Continue ReadingThis entry was posted in Business, Character, Relationships, Way of Life on July 22, 2022 by LSomerbyCooke.
Thank You Blocks Message

What Constitutes Business Success?

I’ve always believed it’s important that those who have had a modicum of career success, regardless of the field, be there for the up-and-coming generation of wage earners, especially soon-to-be and recent college graduates. Providing counsel, being a reference

Continue ReadingThis entry was posted in Business, Character on October 21, 2021 by LSomerbyCooke.
Words

To Succeed in Business, Turn to the Trooper

There is nothing tedious or lackluster about consistency and dependability. A business should do the dull things right time after time so that the extraordinary will not be required too often

Continue ReadingThis entry was posted in Business, Character, Were It Within My Power on August 18, 2021 by LSomerbyCooke.
Group Study

Why Design Matters

You should see this guy work. It’s inspiring. I’m incredibly jealous of his talent. While I articulate and “connect” with words, he enduringly and quickly bonds with the mind’s eye and

Continue ReadingThis entry was posted in Business, The Written Word on July 27, 2021 by LSomerbyCooke.
Why Design Matters

Inventing Words To Make Your Point And Product

If you’ve spent any time visiting here, you know that I love words. Even made-up words. Truth be told, I wholeheartedly embrace the contrived word, the concocted declaration, the made-up phrase

Continue ReadingThis entry was posted in Business, The Written Word on June 18, 2021 by LSomerbyCooke.
Your Ideas Matter

Get on the Same Page with PR Firms and Creatives

A former work associate of mine called recently and told me about a PR firm that offered to do his business’ advertising creative. It turned out to be ineffective work because

Continue ReadingThis entry was posted in Business on May 25, 2021 by LSomerbyCooke.
Creative